Company involved in Coldplay KissCam drama hires Gwyneth Paltrow as spokesperson

BOSTON AP Astronomer the company whose CEO resigned after being caught on a KissCam at a Coldplay rock concert embracing a woman who was not his wife is trying to move on from the drama with someone who knows the band pretty well Actress Gwyneth Paltrow who was married to Coldplay s frontman Chris Martin for years reported Friday on X that she has been hired by Astronomer as a spokesperson Astronomer a tech company based in New York ascertained itself in an uncomfortable spotlight when two of its executives were caught on camera in an intimate embrace at a Coldplay concert a moment that was then flashed on a giant screen in the stadium CEO Andy Byron and human store executive Kristin Cabot were caught by surprise when Martin appealed the cameras to scan the crowd during a concert earlier this month Either they re having an affair or they re just very shy Martin joked when the couple appeared on screen and fast tried to hide their faces In a short video the Shakespeare in Love and Ironman star explained she had been hired as a very temporary spokesperson for Astronomer Astronomer has gotten a lot of questions over the last scant days and they needed me to answer the most of common ones Paltrow noted grinning and deftly avoiding mention of the KissCam fuss We ve been thrilled that so a large number of people have a newfound interest in material workflow automation she explained We will now be returning to what we do best delivering game-changing results for our customers When footage from the KissCam first spread online it wasn t promptly clear who the couple were Soon after the company identified the pair and Byron resigned followed by Cabot The video clip resulted in a steady stream of memes parody videos and screenshots of the pair s shocked faces filling social media feeds Online streams of Coldplay s songs jumped in the days after the video went viral according to Luminate an industry input and analytics company Source